Instagram leads social media with over a billion users worldwide. Companies, celebrities, and influencers have 10 times more followers.
Big celebrity and influencer followings will rule Instagram in 2025. Instagram lets people share personal experiences, communicate with fans, and present their work.
This list of 2025’s most followed Instagram profiles includes Instagram and Cristiano Ronaldo.
#1 Most followed Instagram account: @Instagram
In 2025, @Instagram will have 501 million followers, making it the most followed Instagram account. Instagram understands its success, so it’s no surprise that the firm has the most followers.
The @instagram account often shows content created by IG’s top talent to showcase the artistic ways people are utilizing the network. Instagram is doing a great thing by redistributing content from its own community so that both the audience of the featured artists and its own might be exposed.
Among the most often used social media platforms worldwide, Instagram’s strategy worked well, as @instagram is the most followed account on the network.
#2 Most followed Instagram account: @Cristiano
Instagram’s most famous user is @cristiano, with 437 million followers and active.
What is it about @cristiano that has garnered him such recognition? Apart from being an outstanding athlete, he is also a fashion icon and kind donor. His flexibility enables him to relate to fans from several fields, including those driven by fashion and sports.
Just so you know, @cristiano also uploaded four of the most liked Instagram pictures of 2025. Pretty awesome, right?
Top 10 of the most popular Instagram profiles
These are among the top 20 Instagram accounts with a 2025 follower count. The accounts with the most Instagram followers are listed here:
- @instagram – 501 million, Social media platform
- @cristiano – 437 million, Cristiano Ronaldo, footballer
- @kyliejenner – 334 million, Kylie Jenner, TV star/model/businesswoman
- @leomessi – 324 million, Lionel Messi, footballer
- @selenagomez – 317 million, Selena Gomez, singer/actress
- @therock – 313 million, Dwayne ‘The Rock’ Johnson, actor/wrestler
- @arianagrande – 308 million, Ariana Grande, singer/actress
- @kimkardashian – 307 million, Kim Kardashian, TV star/model/businesswoman
- @beyonce – 254 million, Beyonce, singer/actress
- @khloekardashian – 240 million, Khloe Kardashian, TV star/model/businesswoman.
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Which sorts of accounts usually have the biggest following?
Famous persons, who already have a sizable fan following, usually own Instagram profiles with the most followers. Still, you may come across countless stories devoid of any well-known person with tens of millions of followers.
The most often occurring Instagram account kinds are shown here:
- Accounts that provide humorous material.
- Accounts that provide related material.
- Accounts that provide stuff that aims to inspire.
- Accounts that share material that is created in-house.
Posting material at opportune times and using platform-specific features like Reels, carousels, and Live are other crucial approaches for doing effectively on Instagram.
The best way to increase your Instagram followers
First off, unless you’re famous, focusing on one area will usually get you followers. This covers every aspect of fashion, cosmetics, travel, and culinary. Developing yourself as a subject-matter specialist will enable you to get more Instagram fans.
You have to additionally consider the quality of your content. To get people to follow you, it is important to provide enjoyable content. This means sharing only attractive and aesthetically pleasing photos and videos. If your photos are dark or blurry, people will swipe them quickly.
Hashtags are also important to broaden your audience and increase your followers. When people use certain hashtags, your content will show up in search results. Be sure to choose trending hashtags that are niche-specific.
Last but not least, following other users is a great strategy for growing your own Instagram following. If you follow other users, they will follow you back and increase your follower count. Try to only follow accounts that are relevant to you so that the feed will keep you interested.